Apple / Shortcut

Apple TV + Shortcut for the on-demand generation

Apple and Lattelecom collaborated on the joint promotion of the Apple TV and Shortcut, a new on-demand subscription-based service for films, series and TV channels. We were asked to design and develop the minisite for the campaign which promotes the offer to a growing audience of on-demand viewers.

Apple / Shortcut
Apple / Shortcut

The campaign site was designed under Apple’s brand and product guidelines, and developed with API integration into Lattelecom’s databases.

Apple / Shortcut

We delivered the full solution — including concept, UI/UX design, and development. The campaign ran from December 2016 until May 2017.

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Apple / Shortcut

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Apple / Shortcut Apple / Shortcut
Apple / Shortcut

Graftik has helped us and Apple in creating a successful campaign website, and have turned into a reliable partner over the past few years.

Antons Fedorenko
Lattelecom, Head of Digital Development and Marketing Department